Vision Africa

Stakeholder and product research

Vision Africa is the leading private market research organization in Namibia. We also boast a network of research personnel in Angola, Botswana, Zambia & Zimbabwe. 

The Vision Africa team of professionals offers market and stakeholder research services for customers in a broad spectrum of industries such as financial services, fast-moving-consumer-goods (FMCG), telecommunications and manufacturing. Vision Africa derives its success from the true value it adds to its customers. We conduct full service qualitative and quantitative projects as the preferred supplier to several international customers and research agencies in the different markets across Southern Africa we operate in.

Stakeholder and Product research clients

The Vision Africa team of professionals has worked with clients in a broad spectrum of industries and markets. We have operated in industries such as fast moving consumer goods (FMCG), financial services, telecommunications & agriculture.

We provide total project development, execution and analysis services for Qualitative and Quantitative research projects. Vision Africa is also a leader in the use of Computer Assisted Personal Interview (CAPI) systems with the introduction of hand held devices to aid interviewers in capturing interview data in real-time in the African market.


Our Insights Blog

For a business to remain competitive and make informed decisions about its product pricing or the business’ pricing strategy, it needs information. It needs insight and understanding of its competitors' strategies and activities out there. A starting...

Workplace morale is proven to have a direct link to any organisation’s success. This commonly overlooked factor could make or break your business.

Get to know your customers

Getting to know the needs of your customers is an important task to get your business going in the right direction. The tools which Vision Africa is providing will help you to crawl inside the heads of your customers and maximize your marketing ROI (return-on-investment).

Get to know your customers in market research

Creating Value for your
business with


MediaMetrics TM

Media Metrics TM provides business decision makers with affordable, reliable and accurate information about their target markets viewing, listening and reading habits.


ConsuMetrics TM

Consu Metrics TM provides a view of consumption for a large variety of consumer product categories, including food, personal care and household cleaning products.

Wanna Join?

Wanna Join?

Do you want to work together with us and benefit from our affordable, reliable and accurate tools about your target audiences?

Do you want to transform your brand to become the market leader in your field?